Get Social
Regardless of age, the world is becoming more social and the experts assure us that social media isn't a fad, it's a revolution. So, it's time to get social!
Social Media Facts
More than 1/2 of US SMBs say social media sites play an important role in active sales.
Forbes Insights, May 2010
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Nearly 2/3 of US Internet users regularly use a social network.
Emarketer, Feb 2011
Social media has many forms, including blogs and microblogs (e.g. Twitter), content communities (e.g. Youtube), and social networking sites (e.g. LinkedIn). A key component of successful social media marketing is building "social authority", which is when an individual or organization establishes themselves as an expert in their given field or area, thereby becoming an influencer.
Engage in Social Media
I help people and small businesses kick-start their use of social media (or connect them with the right social media strategist who can write, post and manage the day-to-day requirements of any social media plan). Working together, we can identify the best forms of social media for your business, create a sustainable plan based on your internal resources, and get started towards claiming your authority and gaining followers.
Oh yeah, social media is an important component of search engine optimization (SEO) and any online marketing plan. So get social!
Social Media & Social Networking Tips
- :: Engage with multiple social mediums.
- :: Watch, learn and then have fun.
- :: Claim your listing to keep others from manipulating your business information.
- :: Make sure your profiles or listings are accurate & complete.
- :: Fill each business description with unique information (don't copy & paste from your website or other listings) incorporating your keywords.
- :: Select your business description categories carefully to match the products & services you want to be found for.
- :: Add social media buttons to your website.
Have social media questions? Need a little hand-holding?
Contact me by email at Sonya Boggs or phone +1 617.314.0895.